Eric Fredine’s writes about ways to improve the performance of advertising for local information publishers. He is a keen observer of the rapidly changing trends in how local information is being generated and consumed and the increasing pervasiveness of mobile devices.
He is actively involved in the research and development of advanced machine learning algorithms for the analysis and optimization of local advertising. By analyzing past and current user actions it is possible to predict what consumers want to buy and use this information to recommend the right advertisement at the right time.
Eric is a veteran of the mobile local information industry who believes in harnessing the power of collective intelligence to serve consumers better and give them advertising that serves their needs. Eric on linked in: http://www.linkedin.com/in/efredine.
eric@predictabuy.com
+1 (780) 904-9996
Eric Fredine
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